Social media is one of the easiest and most effective ways to sell products in Bangladesh. Facebook and WhatsApp are widely used by customers, making them ideal tools for small businesses. This guide explains how to use these platforms step by step.
Step 1: Create a Facebook Business Page
- Open a Facebook account if you don’t have one
- Create a dedicated page for your business
- Add business name, contact information, and profile picture
- Write a clear description of your products
Step 2: Post Product Details
- Take clear photos of your products
- Add product name, price, and short description
- Post regularly to keep the page active
- Use simple language so all customers understand
Step 3: Use WhatsApp for Direct Sales
- Create a WhatsApp Business account
- Add business name and profile picture
- Share product photos and prices directly with customers
- Respond quickly to customer messages
Step 4: Promote Your Products
- Share Facebook posts in local groups
- Encourage friends and family to share posts
- Offer small discounts or promotions
- Use WhatsApp broadcast messages to inform customers
Step 5: Manage Orders and Delivery
- Keep track of orders in a notebook or Excel sheet
- Provide clear payment instructions
- Arrange delivery or pick-up options
- Follow up after delivery to ensure customer satisfaction
Step 6: Collect Customer Feedback
- Ask customers to give reviews on Facebook
- Note feedback in WhatsApp messages
- Use feedback to improve product quality and service
Step 7: Avoid Common Mistakes
- Do not spam customers with too many messages
- Avoid posting unclear photos or wrong prices
- Respond slowly to inquiries
- Do not share personal accounts for business transactions
Where to Get Help
- SME Foundation Bangladesh: https://smef.gov.bd/
- Bangladesh Government Services Portal: https://bangladesh.gov.bd/
Final Advice for Entrepreneurs
- Use Facebook and WhatsApp together for better reach
- Keep posts simple, clear, and frequent
- Respond to customers quickly and politely
- Monitor feedback and improve continuously